What’s This?

A QR Code is a two-dimensional bar code created by Japanese corporation Denso-Wave in 1994. The "QR" is derived from "Quick Response", as the creator intended the code to allow its contents to be decoded at high speed.

QR Codes are common in Japan, where they are currently the most popular type of two dimensional codes. Moreover, most current mobile phones can read this code with their camera.

Uses of QR Code

Although initially used for tracking parts in vehicle manufacturing, QR Codes are now used in a much broader context, including both commercial applications and marketing communications.

QR Codes may be embedded within the body of advertisements on posters, billboards, flyers, websites, magazine, and many other marketing and advertising channels. They may also appear on business cards, product packaging or just about any object that consumers might interact with.

Users with a camera phone equipped with the correct reader software can scan the image of the QR Code triggering a response by their mobile devices such as visiting a website, downloading a file, receiving text information, sending a text message to a certain number, saving contact details on their devices, and many other predefined responses that can be embedded within the QR Code.

QR Code Readers for Your Mobile

Don’t give up even if your device does not a have QR code reader preinstalled by your mobile phone manufacturer. Below you will find links to downloading code readers that work with almost any device model currently in the market. For a list of all supported devices click here. 

I-nigma reader, by 3GVision
Install via mobile browser: http://www.i-nigma.mobi
or download to a computer and transfer it to your mobile device from
www.i-nigma.com

NeoReader, by NeoMedia Technologies / Gavitec AG - mobile digit
Install via mobile browser: http://get.neoreader.com

UpCode reader, by UPC
Install via mobile browser: http://www.upcode.fi
or download to a computer and transfer it to your mobile device from
www.upc.fi/en/upcode/instructions/download

Semacode reader, by Semacode
Install via mobile browser: http://semacode.org/ota
or download to a computer and transfer it to your mobile device from
semacode.org/software/

QuickMark reader
Download to a computer and transfer ir to your mobile device from
www.quickmark.com.tw/En/basic/index.asp



What Do I Do Next?

Install a supported QR Code reader from the above links on to your mobile device or use a preinstalled code reader on your device to scan our advertisements to get exclusive access to an opportunity to launch your career in digital marketing with one of the leading digital marketing agencies in the region. 

Sources:
www.wikipedia.org/wiki/QR_Code
mobilecodes.nokia.com/scan.htm